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We want to inspire, create, and share interesting insights with you! To do that, we've built a blog where you can explore and learn about pricing. We hope you find our content enjoyable and informative. Enjoy!

Top 20 Black Friday Statistics + 1 Tip  You Should Know in 2024

Top 20 Black Friday Statistics + 1 Tip You Should Know in 2024

This year, more than ever, understanding the evolving Black Friday trends is crucial for eCommerce businesses.

Top eCommerce Holiday Trends for 2024

Top eCommerce Holiday Trends for 2024

We may still be weeks away from the holidays, but for smart eCommerce retailers, now is the perfect time to

Black Friday Price Elasticity: A Comprehensive Analysis

Black Friday Price Elasticity: A Comprehensive Analysis

Black Friday, the annual shopping extravaganza that kicks off the holiday season, is a prime example of how price can

The Future of Ecommerce Pricing: Emerging Trends and Opportunities

The Future of Ecommerce Pricing: Emerging Trends and Opportunities

As technology continues to advance and consumer expectations evolve, the landscape of ecommerce pricing is undergoing significant transformation. This article

Price Skimming: Is it a Smart Move or a Money Pit?

Price Skimming: Is it a Smart Move or a Money Pit?

Price skimming is a strategy where businesses initially charge a high price for a new product and then lower it.

MAP Monitoring Tools: A Guide for Brands

MAP Monitoring Tools: A Guide for Brands

Minimum Advertised Price (MAP) policies are essential for brands seeking to maintain price integrity, protect their brand image, and ensure

How Advanced Retail Analytics Empower Consulting Firms

How Advanced Retail Analytics Empower Consulting Firms

In this ever-evolving environment, retailers need to make data-driven decisions to stay ahead. But for consulting firms advising these retailers,

Peak Season Strategies: Maximizing Sales During Black Friday and Beyond

Peak Season Strategies: Maximizing Sales During Black Friday and Beyond

For eCommerce businesses, these periods represent a prime opportunity to maximize revenue and gain a competitive edge.

Omnichannel vs. Multichannel: A Comparative Analysis

Omnichannel vs. Multichannel: A Comparative Analysis

Omnichannel and multichannel sales strategies, while both involving multiple channels, offer distinct approaches to customer engagement.

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